“Inspiration, passion and visual storytelling are at the heart of my practice. With a deep understanding of craft and strategy, I lead teams and brands to realise their highest creative potential.”
— Bel Bare. Graphic designer, creative director, filmaker, author, and constant learner.
Photography
Director’s Reel
Food & Lifestyle Reel - 3 Minutes
Client Experience
ALDI
AMART FURNITURE
AMP FINANCIAL SERVICES
AMP SHOPPING CENTRES
APPLE
AUSTRALIA FAIR
AVROY SHLAIN COSMETICS
BAREFOOT CITIZENS
BIG4 HOLIDAY PARKS
BILLABONG
BLEACH FESTIVAL
BOND UNIVERSITY
BUNNINGS
BURLEIGH BREWING CO.
CHATSWOOD CHASE
CITROËN
DAIFUKU
EPA (GOV.)
FACC (GOV.)
FRDC (GOV.)
GILBERT & SUTHERLAND
GOLD COAST AIRPORT
GOLD COAST CONVENTION CENTRE
GOLD COAST TITANS
GOLD COAST WATERWAY AUTHORITY
GUERRILLA AGENCY
HAPPY FILM
HARBOUR TOWN SHOPPING CENTRE
JOHNSON & JOHNSON MEDICAL
LITE N’ EASY
LUKE MANGAN
MANLY WHARF
MASTER BUILDERS
MIRVAC
MLC
MTC COFFEE
NESTLÉ
NISSAN
NORCO
NRMA PARKS & RESORTS
NUTRIMETICS
NWQPHC
PACIFIC FAIR
PALM LAKE RESORT
PANASONIC
PRIME 100 (PET FOOD)
QANTAS
RETAIL FIRST
RIZEUP AUSTRALIA
RTA (NSW GOV)
SAMSUNG
SANCTUARY COVE BOAT SHOW
SMEG
SOLAR BUDDY
STORYFEST
SONY MUSIC
ST. GEORGE BANK
TAFE QLD
TELSTRA
THE COFFEE CLUB
THE SALVATION ARMY
TSRA (GOV.)
TUPPERWARE
WESTPAC
WOOLWORTHS
YOU ARE HERE AGENCY (USA)
Artist Bio
Bel Bare (b. 1972, Australia) is a multidisciplinary artist, designer, and writer whose work critically explores the intersections of visual art, spirituality, and cultural heritage. Over her career, Bel has developed a distinctive artistic voice that synthesises traditional symbolism with contemporary themes, creating a dialogue between historical and modern contexts.
Bel has studied mysticism for the last two decades, and it has deeply informed her artistic practice. In 2013, she embarked on a period of creative growth while living in the Laurentian Mountains near Montreal, Canada. Immersed in the natural landscape, she deepened her exploration of spiritual symbolism in modern life—a theme central to her work. Her interest in horticulture, particularly the folkloric use of herbs, informs her artistic practice, adding a dimension of natural mysticism to her creative expression.
From 2014 to 2017, her residence in Paris, France, further enriched her engagement with esoteric and occult themes, as the city’s cultural and intellectual milieu provided a fertile environment for refining her artistic and conceptual frameworks.
A nuanced use of symbolism and allegory characterises Bel’s work. She embraces ambiguity to challenge viewers to explore the complex relationships between the spiritual and material worlds. Her Maltese-Celtic heritage, with its symbolic traces of ancient traditions, religious iconography, infused with Mediterranean mysticism, subtly informs her perspective, adding depth to her compositions. Her engagement with late 20th-century fringe surf culture also introduces a countercultural energy to her work.
In 2020, Bel authored the novel Breaking the Girl, a work in the ‘surf-gothic’ genre. This subgenre that Bel coined to describe her book, fuses Australian surf culture’s sun-drenched, rebellious ethos with gothic literature’s dark, atmospheric elements, with themes of mystery, existential angst, and the supernatural, creating a unique narrative and style. Additionally, in 2020, she designed the Seawitch Tarot deck under the pseudonym Willow Whiteraven.
Bel Bare’s art serves as a conduit between the ancient and the contemporary, encouraging viewers to reconnect with the mystical and symbolic aspects of life that are often overlooked in today’s secular world. Through her paintings, designs, and installations, she offers a space for reflection on the deeper meanings behind the symbols that permeate our everyday experiences.
 
                         
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
           
          
          
        
       
           
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
           
          
          
        
       
           
          
          
        
       
          
          
        
       
          
      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